::: vuaskari.com ::: MGT301 answer plz

Question No: 41           ( Marks: 1 )      - Please choose one

In a business market the buyer has to make the most amounts of decisions while making

a:

? Straight rebuy

? New task (correct)?

? Modified rebuy

? None of the given options

straight rebuy

A business buying situation in which the buyer routinely reorders something without any modifications.

modified rebuy

A business buying situation in which the buyer wants to modify product specifications, prices, terms, or suppliers.

new task

A business buying situation in which the buyer purchases a product or service for the first time.

 

    The buyer makes the fewest decisions in the straight rebuy and the most in the new-task decision. http://gmx.xmu.edu.cn/ews/business/pmarketing/chapter06.htm

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